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CAMPAIGN SPOTLIGHT (SPEC WORK)

Tibee

Tibee brings back the kind of play that sparked endless imagination before the screens, before the swipes, before the vlogs. It’s about reviving wonder and making creativity unstoppable again.

It's not just a collection, it's a quest.

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Each Tibee comes with its own storybook, a quest waiting to unfold.

Each box comes with a set of tools and a unique quest, making the experience more personal. 

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DIGITAL

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Role: Art Director

The concept of this campaign stems from my personal advocacy of reigniting interaction between kids and toys. A passion project that has been on going for 10 years now, hoping that the stories we create with these toys carry on to the future generations.

Let the kids play, let the mind create!

© 2025 Keith Guevarra
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